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Detailed perfomance
tracking and analysis
A cutting-edge multi-channel data assembly
engine provides the cornerstone for a host
of campaign performance reporting
features second to none in E-goi's market
segment.
E-goi's complete statistical
reporting feature set:
The platform's cross-channel campaign
monitoring tools are a crucial component to
cater for the needs of any marketing and
communication project:
- Real-time statistical analysis,
with thorough information on the progress of
each campaign across every service provider
network.
- Streamlined user interface,
enabling efficient access to a multitude of
powerful and versatile tools, functions and
resources.
- Deep customised reporting,
comprising, among others:
» Unified indicators for global mailing
history or individual accounts and lists.
» Aggregate data for specific time ranges.
» Elaborate recipient report, detailing
collected data on every message sent.
Available classes: no click-through, active,
manually removed, automatically removed,
manually subscribed, online subscription and
on-import subscription.
» Extended performance breakdown for opens,
bounces, unsubscribes and opt-ins, producing
an invaluable, easy-to-understand insight
into the overall result of your marketing
approach.
» Demographic click-trough tracking, with
full monitoring of email subscription rates
and referral linking, enabling you to
accurately refine and gauge your customers'
preferences.
 Interact
with your customers and stir conversion
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